Life throws many curve balls at us. Watch and listen as David Bullock talks about the choices we make every day and how those choices define our lives.

David Bullock is a nationally recognized speaker and trainer who brings an engineer’s perspective to business development and revenue optimization for start-ups. His focus is helping businesses use technological tools to drive sales. After great success in the fields of engineering and sales, Mr. Bullock founded his own business firm, CEO Mastery, Inc. Among his specialties is maximizing the efficiency of sales-oriented web pages. Among his tools is the Taguchi Method, and Mr. Bullock has the rare distinction of being certified as a TRIZ/Taguchi Ad Optimization Specialist. This talk was given at a TEDx event using the TED conference format but independently organized by a local community.

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